Summary
Claiming and optimizing your Google Business Profile can significantly increase your business’s visibility in local search results. With many consumers using Google to find local businesses, contact information, directions, and websites, an up-to-date profile helps attract more customers and stand out from competitors who haven’t claimed their listing yet. Properly managed profiles can drive more website visits, phone calls, and in-person traffic.
Give your business greater visibility in Google Search Results.
- 46% of Google searches are looking for local information.
- 64% of people use Google Business Profiles to find contact information for local businesses.
- 88% of people who perform a local search from their smartphone end up visiting a related business within one day of conducting their search.
- 5% of Google Business Profile views result in a website click, phone call, or request for directions.
- Businesses that have added photos to their Google Business Profile listing receive 42% more requests for directions and 35% more clicks to their website.
- Only 44% of local businesses have claimed their listing. That means claiming your listing will give you and advantage over more than half of local business owners!
*Article updated 6/10/2025 to show current statistics.
Your Google Business Profile matters!
If you are needing help claiming your Google Business Profile, contact us at sales@custominternet.biz or 620-221-3614. Our knowledgeable staff can help you out and help answer any questions you may have.
Claim Your Google Business Profile
A strong Google Business Profile helps local customers discover your business quickly and trust what they find. Whether you need to create a new profile, update an existing one, or fully optimize your presence, we’re here to help you connect with more customers and improve your online visibility.




