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Stop Spam

Are you spamming your customers? Don't let your email marketing plan get you into legal trouble (or create angry customers). In 2003 the United States passed the CAN-SPAM Act (Controlling the Assault of Non-Solicited Pornography and Marketing Act) which places $16,000 fines per email on all commercial email that violated the act. On July 1, 2014 Canada created CASL (Canada's Anti-Spam Law) with up $10 million fines for spam that is sent or received within the country's borders. Take a second to watch the videos below and familiarize yourself with both anti-spam laws.

Infographic - Creating A Web Presence for Photographers

One of the best ways to get your photography business found is to create a web presence. This can include a website, social media, email, email marketing, and the list goes on. To learn more about creating a web presence for your business take a look at the infographic below.

Domains For Real Estate Agents

As a realtor, you may specialize in specific types of properties such as commercial or agricultural, or you may sell all kinds of properties for a specific area. You can use your general Top Level Domain (gTLD) to help potential buyers and sellers decide if you are the right agent to meet their needs. Take a look at some of the gTLDs below. How many of these describe your agency?

9 Ways To Stay Connected

Chances are if you are a business owner then you are also the owner of a smartphone. A recent survey by AT&T found that 94% of small business owners use their smartphones to conduct business. 55% of owners believed that using their smartphone saved them time while 66% of business owners believed it saved their business money. Are you getting the most out of your smartphone? Here's a look at some of the ways that small business owners are using their phones to save time and money.

Using Secret Boards on Pinterest

Is your company starting to test the waters of Pinterest marketing? Pinterest business accounts are becoming more and more popular for engaging customers and generating new leads. Whether you've been in the game awhile or you're just getting started, it's important to present your company in a positive light. Pinterest pinners want to see what you have to share, but a business account full of empty boards is a turn-off.

Building A Website:  Where Do I Start? | Custom Internet Services, LLC

You understand the benefits that a website will bring to your business, but with so many options out there, how do you know which one is best? A good place to start is by looking at how your website will fit into your overall business plan. Every business operates differently and your website should enhance, not hinder your workflow. The possibilities are limited only by your imagination, but here are some common functions of a website:

Protect Your Domain

Recently I started a new adventure with a personal blog.  It wasn't long after registering my domain that I began receiving loads of spam to my email.  It seems everyone wants to design my website, create my logo, or boost my web traffic.  Most of these I deleted without even reading.  I did, however, get one that was especially bothersome. 

How to Capture Screenshots

If you've ever been on a support call before, you know how difficult it can be to help the person on the other end understand what exactly it is you're seeing.  Or maybe you want to capture a before and after shot to share with a colleague.  Whatever your need, being able to capture screenshots can make your life a whole lot easier.  Below are three different ways you can capture your screens.

Google on Mobile

Starting April 21, Google will be changing the way it determines search results of websites worldwide.  By making changes to their search algorithm, Google is hoping to pressure more webmasters into providing mobile-friendly websites for users.  According to the Pew Research Center, 63% of adults use their smartphones to search the web, and this number is only expected to increase as smartphones and tablets continue to increase in popularity.  So Google is changing their algorithm to reward sites that are mobile friendly, and demote those that are not. 

Tech Term:  Above-the-fold

When placing content on a web page, anything that can be viewed without scrolling is called, above-the-fold.  Anything that you must scroll down to see is called, below-the-fold.  When planning what to put on a web page it is important to consider the location of your content.  According to research conducted by the Nielson Norman Group, web users dedicate 80% of their time to items above-the-fold, and only 20% to things below-the-fold.  So to get the most out of your page, your most compelling content should be visible when the page is first opened.

Koppie Koppie Coffee Mugs

You may have heard the saying, "If you don't know what the product is, it's probably you."  A new site by designer, Yuri Veerman and journalist, Dimitri Tokmetzis leaves no question. 

Your business has a website, but have you given any thought to how it looks on a smartphone?  How does it look on a tablet?  A survey conducted by the Pew Research Center found that 63% of adult cell phone users used their phones to surf the web.  Not only that, but 34% cell/internet users get online mostly with their phone as opposed to a tablet or computer.  So while your website may be spectacular on your desktop computer, some customers may never see it that way.

Traits of a Good Webmaster

The decision to build a website is nearly always followed by the same question:  "Who is going to update this?"  The choice of your company's webmaster should not be taken lightly.  Once created, the content of your website should be constantly changing to keep up with current company news, product promotions, and changes in your specific industry.  A website is only relevant as long as it's current.  So who do you pick for your website?  I would like to suggest three traits to look for when delegating this responsibility.

Pre-Hacked Smartphones

Everybody likes their smartphone. And there's no doubt they are great, useful tools for today's life.

But one of the problems with technology is that all these cool toys create new ways for people to get our information.  And when the toys come pre-hacked - well, it's even more difficult to keep secure.

Generic Top Level Domains

You have seen the common Top-Level domains .com, .org, and .edu.  You may have even come across some ccTLD (country code Top-Level Domains) such as .us, .uk, or .asia.  The domain names of the internet are about to change again.  

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